Our Pricing Model

Are you searching for a best-in-class Open edX® service provider? Then you’ve come to the right place. We hold the title of Verified Provider granted to us by Open edX® based on our outstanding contributions to the community and platform. We develop, host, manage and maintain custom Open edX® platforms for some of the world’s premier colleges, universities, corporates, NGOs and governments. Our popular pricing models are designed with our clients in mind, offering transparency and flexibility to help get buy in from decision makers fast. Learn more about our process and models below then contact us for a free consultation.

The Open edX® platform powers over 2,400 learning sites around the globe. This includes startups, micro, medium and large organisations, each of which have a unique set of requirements and expectations. Decision makers need to know how much it costs to build the software to facilitate their budget planning. At ABC Online Courses, we have a systematic process to provide an accurate cost estimate to our potential clients.

After you’ve registered your interest with our company by filling in our contact form, our sales team will arrange a video chat with you to discuss your requirements in detail. We will also provide you with details about popular Open edX® use cases and features that will help you to define your own requirements. You may also want us to develop custom integrations and apps to extend your Open edX® platform’s capabilities.

The information we gather during the call is held in strict confidentiality and is used to determine the resources needed for your Open edX® platform. Then, we’ll provide you with a cost estimate along with a preliminary architecture diagram (if required). Once you’re agreeable with the cost estimate, we’ll provide you with a full financial proposal including a detailed summary of your custom Open edX® platform. This is sent via DocuSign, a professional way to sign agreements electronically on different devices that is more eco-friendly than paper-based agreements.

Fixed Price

Fixed-price means that you’ll be paying a predetermined sum for clearly-spelled out requirements. With this model you’ll know exactly how much you will be paying and what you’ll get.

Hourly Rates

The hourly-rate model offers more flexibility when it comes to accommodating evolving requirements. You pay for the work hours and resources used in development.

Dedicated Team

A dedicated team is an attractive model for major enterprise solutions. We will assign a qualified in-house team to work on your project full time. Teams typically include a Product Manager, Project Manager, UI/UX Designer, Full Stack Developer(s), and Quality Assurance Tester (QA). 


You start with fixed pricing to get your Open edX® platform up and running as a minimal viable product (MVP) and then you can develop it further using a combination of fixed prices and hourly rates depending on the task. If your Open edX® platform booms you may even want to hire a dedicated team.


If your question is not answered below, just reach out to our sales team for a free consultation, it’s that easy. 

How much does the average Open edX® project cost?

Open edX® is open source which means it’s free-of-charge to use. If you have your own experienced in-house software team you can try set it up by yourself, however most organisations choose to hire a professional Open edX® team like us. Therefore at a minimum you need to pay for the work hours and resources that it takes to develop your Open edX® platform. Our ethos is to cater for organisations of all sizes and project budgets, including micro, small, medium, large, and enterprise-size organisations/projects. Each individual organisation has their own unique requirements and expectations for their Open edX® platform, therefore our sales team offers a free consultation to work out an accurate cost estimate for you. Micro entities spend $2,500.00 – $5,000.00 to set up and white label (brand) an Open edX® platform. Small organisations will usually invest at least $5,000.00 – $10,000.00, adding a few custom Open edX® XBlocks and 3rd party plugins and/or integrations. Medium-sized organisations tend to spend $10,000.00 – $30,000.00 to achieve their desired outcome. Large organisations spend upwards of $30,000.00, while enterprise-sized clients budget at least $50,000.00.

Do I need to invest in my own custom Open edX® instance or can I use a ready-made solution like ABC LMS?

It depends on what you’re desired outcome is. If you want your own Open edX® platform that runs entirely on it’s own private server infrastructure and is a completely custom endeavour, then yes you need your own Open edX® instance. In contrast, if all you want to do is to get started building and selling your own online courses quickly, then you can simply get a monthly subscription to ABC LMS for $1 per user/course. You can always easily move your ABC LMS hosted courses to your own custom Open edX® platform in the future.

What are the smallest and largest Open edX® projects that ABC Online Courses has undertaken?

The smallest Open edX® project would be a single server installation with minimal branding and no plugins or customisations, costing about $2,500.00. The largest project we have undertaken was a country-level Open edX® platform where the budget was $1,000,000.00 for a five (5) year period.

Image of Norland Theme
“ABC Online Courses provides professional Open edX hosting and customisation services to Norland. Together with ABC we have managed to create and launch our own online courses which have been highly rated by our students.” 
Julia G. (2020)

Head of Consultancy and Training, Norland (UK)

Christies Theme
“We would recommend ABC to anyone considering using Open edX as an eLearning platform. The platform itself is very easy to use. ABC are so accommodating, the support is first class and they have been ahead of schedule throughout the project. We wish we would have found ABC sooner!”
Tim. M (2019)

Internal Management Consultant, Christies Care, (UK)

“I can recommend ABC for the great job they have done with our Open edX platform.”
Warren W. (2018)

Director of Information Systems, Payne Theological Seminary (USA)

Ready to Get Started with Open edX?